LSA Report

The 2012 Local Search Association Sustainability Report outlines the success of our members at fostering a healthy environment by being sustainability leaders. In this report you will find out more about how using your local Yellow Pages, in whatever form that you choose, contributes to the economic and cultural well being of our society. The report showcases the continuation of our ability to adapt to a changing world in difficult economic times. We have updated our vision of sustainability and incorporated a more modern definition that includes social, economic, environmental and cultural impacts.

The Local Search Association (www.localsearchassociation.org) is the largest trade organization of print, digital, mobile and social media that help local businesses get found and selected by ready-to-buy consumers. Association members include U.S. and international Yellow Pages companies, search engine marketers, online listings and review sites, digital advertising agencies and mobile search providers. The Association has members in 29 countries.

This app uses Yellow Magic’s YelloTouch technology that enables users to view a digital version of printed materials such as the print directories. The pages can either be viewed online or downloaded to the mobile device and thereafter no Internet connection or data usage is required to view the publication. And moreover, pages can be updated at any time to continue selling into the directory and to keep it current.